Return on Intention

- Running time: 25:52
- 1:00 - If you Like Kung Fu, You Like Jetta
- 2:46 - Hispanic Marketing in the US
- 4:00 - 1st and 2nd generation vs 3rd generation imigrants
- 6:58 - The Emotional and Nostalgic Scoop
- 9:39 - Advertising and Pop Culture - which pop culture?
- 12:08 - Use the differences in culture as an advantage
- 15:37 - Beyond the 3rd, 4th and 5th generations
- 19:13 - What appeals to people
- 19:53 - Why the VW Jetta did it right and how you can too
- 23:02 - Don’t over do it
- 23:40 - See the Spot
-Audio Comment line +1 206-222-4ROI(4764) - Comment email - comments@alrmarketing.com

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